History of the Phrase Marketing Mix

History of the Phrase Marketing Mix Free Online Research Papers The term promoting blend got well known after Neil H. Borden distributed his article The Concepts of the Marketing Mix in 1964. In this article Borden clarifies how he initially started utilizing this term in the late 1940s after James Culliton depicted the marketikng chief as a blend of fixings. These fixings in Bordens lessons included item, arranging, value, marking, conveyance channels, individual selling, publicizing, advancements, bundling, show, adjusting, physical taking care of, and certainty discovering examination. These fixings were later assembled by E. Jerome McCarthy into four classifications which we currently allude to as the four ps of promoting (NetMBA 2007). The four ps of promoting make up the showcasing blend which is likely the most notable of all the advertising terms. Its components are the fundamental, strategic parts of a showcasing plan. The four ps, of the showcasing blend components are item, spot, advancement and value (Marketing educator 2009). These f our components make the advertising blend which impacts the advancement of any associations showcasing systems and strategies. The idea is basic. Consider a cake and the parts of a cake. There are sure fixings that are required however one can change the amount of every fixing is included. The equivalent goes with promoting. The four ps are required however relying upon the association there might be more accentuation on one and less on another. Be that as it may, one thing continues as before, every one of the four ps are important. Most of individuals utilize the four ps yet some will utilize the five ps and include individuals. Others may even go up to seven and include individuals, physical proof, (for example, garbs, facilties, or attire) and procedure (NetMBA 2007). The association that has been chosen is the Londoner. The Londoner is an English bar and would be considered in the administration business. This paper will characterize the showcasing blend just as how the four ps sway the improvement of the Londoners promoting techniques and strategies. The first of the four ps of promoting is item. The item is the physical item or administration offered to the shopper. On account of physical items, it additionally alludes to any administrations or comforts that are a piece of the contribution. Item choices incorporate angles, for example, work, appearance, bundling, administration, guarantee, and so forth (Marketing Mix 2009). As a rule, when individuals think about the item they don't consider everything that must be done in preperation for the item to be sold. With any item, in any case, the objective is to fulfill shoppers needs. The name of the item is essential when attempting to offer to individuals. The name of the association one has picked is the Londoner. At the point when individuals hear the name they autimatically consider London, England. In view of this, the proprietors enriched the English bar similarly as English bars really seem to be. At the point when individuals stroll in to the Londoner they feel as though the y are in London. There are numerous indications of London, the lighting is diminish, and the furniture is rural. At that point there is the merchandise that are advertised. Being an English bar there are a wide range of English lagers, for example, Fullers, Boddingtons, Guiness, Old Speckeled hen a so on. There is a wide range of sorts of food on the menu also. Most of the menu is Indian food, which is viewed as English food. Numerous individuals don't know about the solid Indian roots that England has however they do. So by regarding England the menu has things, for example, Bangers and Mash, Shepards Pie, Chips and Curry, and Chicken Tiki Masala just to give some examples. Keeping with the topic of London, the juke box additionally has renowned English groups on there, for example, The Beatles, The Who, The Rolling Stones and some more. Being an English bar, huge numbers of the clients are English themseleves. Another piece of the bundling of the Londoner is that they show all the soccer matches around the world. This is an indispensable piece of the Londoners advertising system. Numerous bar s around Dallas keep an eye on just show the most famous games in the United States. Perceiving how soccer isn't as famous as football in the United States most places don't show it. What poeple don't understand is that soccer is the most famous game on the planet. The Londoner knows about this and they show all the games. Since the Londoner is one of the main places that shows all the soccer matches, poeple originate from everywhere throughout the metroplex to watch the games and go through their cash. The best part about the Londoner demonstrating these games, is that not normal for each other game, soccer goes all year. The second component in the promoting blend is place. Spot (or arrangement) choices are those related with channels of conveyance that fill in as the methods for getting the item to the objective clients. The appropriation framework performs value-based, calculated, and encouraging capacities. Conveyance choices incorporate market inclusion, channel part determination, coordinations, and levels of administration (Marketing Mix 2009). Spot takes a gander at area, how the item will get to where it needs to and how the item will at that point be sold. Commonly place incorporates retailers, entire dealers and in the event that it is on the web, at that point is would incorporate an immediate channel. The Londoner sells primarly food and beverages. This being stated, most of the items are purchased from entire dealers. There is a conveyance once every week that conveys napkins, straws, food, liquor and so on to the store. Stock is done once per week by the executives to figure out what, a nd how much the store needs, at that point the request is put. The third components of the advertising blend is cost. The cost of the item doesn't generally mean the particular cost however as a rule it is refering to the value strategy. As indicated by Marketing Mix 2009, Pricing choices should consider overall revenues and the plausible estimating reaction of contenders. Evaluating incorporates the rundown cost, yet in addition limits, financing, and different alternatives, for example, renting. Contingent upon the item, the area and numerous different varibables the cost of the item may change starting with one area then onto the next. The cost of the item is normally controlled by the nature of the item and the objective buyers. The cost of things sold at the Londoner are pointed towards the white collar class. Beverages are moderate just as the food. On the off chance that the food was costly nobody would come and business would endure. In the event that the items were estimated to low, at that point there would be any benefit made. On the slowest days of the week, Sunday and Monday, the Londoner does party time throughout the day. The explanation behind this is to acquire business. Throughout the mid year costs will in general drop a bit. This is on the grounds that the mid year is the moderate season. Throughout the mid year individuals will in general go to different bars where the porch is greater so the Londoner brings down costs and run more specials to keep individuals returning. The last component of the showcasing blend is advancement. As a rule people consider advancement the business part of the blend. Deals is a piece of advancement just as publicizing and advertising. Advancement choices are those identified with conveying and offering to expected purchasers. Since these expenses can be huge in relation to the item value, a make back the initial investment examination ought to be performed when settling on advancement choices. It is helpful to know the estimation of a client so as to decide if extra clients merit the expense of getting them. Advancement choices include publicizing, advertising, media types, and so forth (Marketing Mix 2009). Advancement is a major piece of the Londoners showcasing stratgies. At the point when somebody needs a vodka cranberry, for instance, the client is constantly inquired as to whether they need dim goose. This is called up saleing and the explanation behind this is to deal a superior vodka since it costs more. Another way the Londoner advances themselves is by going to occasions like The Taste of Addison. Going to occasions like the Taste of Addison is an extraordinary method to get the word out about the Londoner. At occasions like this individuals can attempt the food and get toknow a portion of the workers in order to help buisness. The showcasing blend is a significant piece of any association promoting procedures. Every component, item, spot, cost and advancement all add to an associations achievement. The Londoner would not be as fruitful as they are if any of the four ps were forgotten about. NetMBA (2007). Business Knowledge Center. The Marketing Mix (The 4 Ps of Marketing). Recovered July 14, 2009 from netmba.com/promoting/blend/ Promoting Teacher (2009). Advertising Mix. Recovered July 14, 2009 from marketingteacher.com/Lessons/lesson_marketing_mix.htm Promoting Mix (2009). The Marketing Mix-(The 5 Ps of Marketing). Recovered July 15, 2009 from http://facweb.eths.k12.il.us/feeleyd/smart%20lab%20support/adsmktg/marketing_mix.htm Examination Papers on History of the Phrase Advertising MixMarketing of Lifeboy Soap A Unilever ProductDefinition of Export QuotasRiordan Manufacturing Production PlanThe Project Managment Office SystemMoral and Ethical Issues in Hiring New EmployeesBionic Assembly System: A New Concept of SelfResearch Process Part OneOpen Architechture a white paperIncorporating Risk and Uncertainty Factor in CapitalHip-Hop is Art

Why does Shilling describe the body as unfinished Essay

For what reason does Shilling depict the body as incomplete - Essay Example The self that we come to perceive is an exemplified self, and we utilize the force that is in that body to communicate with our general surroundings. We need to practice control on that body, yet and in this manner we develop an arranged perspective on our own character which we at that point present for others to see and cooperate with. This clarifies how and why our perspective on the world is essentially substantial focused. Crafted by Shilling (1999; Shilling and Mellor, 2007) expands on this basis and investigates the strains than can exist between oneself and the body. Each person exists in a physical structure, in other words a body, but then additionally simultaneously can imagine this body as something separate from, yet at the same time identified with, the real self. This capacity to recognize mental and physical properties makes various issues for sociologists, since it isn't comprehended and applied in the very same manner across various societies and in various recorded occasions. This paper talks about two papers in which Shilling examines the body comparable to society, and hypothesizes that the body is in a key manner incomplete. The central matters of the two articles are summed up and the reasons which prompted the detailing of the â€Å"unfinished body† theory are investigated. At last this paper plots a portion of the ramifications of this significant method of understanding the connection between body, character and society. In the past the jargon of religion would have been utilized to depict this sort of issue as a difference between the body and the soul or even the spirit. In current occasions various sociologists, for example, Parsons (1988) and Lockwood (1964) have discussed interrelationships among people and society and there have been a wide range of methods of speculating the body from a social perspective. In Shilling’s see, a lot of consideration has been paid to the psyche, and insufficient to the body, bringing about a perspective on the individual and of society which is defective. Ideas, for example, office and connection have been time and again characterized as though they were some way or another â€Å"disembodied.† (Shilling, 1999, p. 544) In 1999 and again in 2007, Shilling tends to these issues, and draws out a progression of contentions to show that the individual human body is incomplete, on the grounds that it requires collaboration with others before it can accomplish trustworthiness and attachment. This paper considers the contentions of each paper thusly in the light of different researchers who have analyzed comparable issues and investigates what Shillings implies by the body being â€Å"unfinished† and why, alongside ramifications of this understanding for humanism in the twenty first century. In the prior paper Shilling goes to crafted by Goffman (1983) on the individual’s requirement for a social self, through which connections with others are lived: â€Å"People are defied with the need of setting up relational relations with others, so as to build a social self, and stay powerless inside this area: collaboration happens inside fields which uncover individuals, truly and intellectually, to other people (Shilling, 1999, p. 546). As per Shilling, Goffman enhances prior work on oneself and society by assessing mortal and passionate viewpoints, and this puts the psychological, or intellectual, perspective go into its place close by these different ones, rather above them in a place of pre-prominence. Goffman’s chip away at humiliation (Goffman, 1983) unmistakably portrays a portion of the physical signs that happen when individuals participate specifically exercises, and this makes Shilling consider the alleged interconnection between contemplations, feelings, and substantial encounters. He

Blount, William

Blount, William Blount, William, 1749â€"1800, American political leader, b. near Windsor, N.C. He served in the American Revolution and later became a legislator in North Carolina, a member of the Continental Congress (1782â€"83, 1786â€"87), and a delegate to the Federal Constitutional Convention (1787). Washington appointed (1790) him governor of the Territory South of the River Ohio (present-day Tennessee), and there he also had charge (1790â€"96) of Native American affairs. Blount handled this dual position successfully until financial difficulties forced him into a plan whereby frontiersmen and Native Americans were to help the British conquer Spanish Florida and Louisiana. Before the plan was discovered he presided over the Tennessee constitutional convention (1796) and became one of the state's first U.S. Senators. When the Florida plot was discovered he was expelled (1797) from the Senate. While impeachment proceedings (later dropped) were being instituted, Blount was elected (1798) to the T ennessee senate and was chosen its speaker. See biography by W. H. Masterson (1954, repr. 1969). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. History: Biographies

Pugs - 6576 Words

I. Introduction There is no other breed like the Pug. Not only does he look distinctive, but he has a character like no other. His furrowed brow may make him appear perpetually worried, but beneath the wrinkles lies a happy-go-lucky dog with a clown-like personality. Ask Pug owners to describe their dogs, and the same words crop up time and again: ‘loving’, ‘intelligent’, ‘alert’, and ‘inquisitive. However, one word appears more than any other – ‘fun’! This is a dog that will keep you amused for hours with his antics, and who will thrive on your smiles and laughter. Once you have shared your home and your life with one of these unique dogs, you will understand the breed motto: Multum in parvo – a lot of dog in a small place! The first†¦show more content†¦b. Country of Origin Theories about the origin of the Pug have caused much debate over the years, some thinking the breed to have developed in the far east, others thinking it developed in Europe. It is now generally accepted that the pug originated in China, from where it spread to Japan and later to Europe. III. Characteristic a. Color The breed has a fine, smooth, soft, short and glossy coat that comes in a variety of colors and a compact square body. Their coats determine their color that can be fawn, apricot fawn, silver fawn and black but they are the same in every way. b. Size and Weight Pugs are describe as multum in parvo( much in little), referring to the pugs personality and small size. This is shown by compactness of form, well knit proportions, and hardness of a well developed muscle. It’s weight from 14 to 18 pounds (dog or bitch) as desirable. c. Distinct Characteristic Head The head is large, massive, and round-not apple-headed, with no indentation of the skull. The eyes are dark in color, very large, bold and prominent, globular in shape, soft and solicitous in expression, very lustrous, and, when excited, full of fire. The ears are thin, small, and soft, like black velvet. There are two kinds-the rose and the button. The wrinkles are large and deep. The muzzle is short, blunt, square, but not up faced. Bite-A Pugs bite should be very slightly undershot. Neck, Top line and Body The neck is slightly arched. It isShow MoreRelatedEssay Pugs: Pug the Pug2294 Words   |  10 PagesTHE PUG The pug is a toy dog with a wrinkly, short-muzzled face, and curled tail. The breed has a fine, glossy coat that comes in a variety of colors, and a compact square body with well-developed muscle. They have been described as multum in parvo (much in little), referring to the pugs personality and small size. Known in ancient China as lo-sze, they may have been responsible for the English Bulldog, the modern Pekingese and King Charles spaniel. They have Chinese origins, but were popularizedRead MoreHistory Of Reading Instruction : A Book About A Dog Named Pug1144 Words   |  5 PagesHistory of Reading Instruction My earliest memories of learning to read come from first grade and a book about a dog named Pug. I remember calling the words with concentration and focus, See Pug run. Run Pug, run. I don’t recall things improving much in the second grade â€Å"turtle† reading group I was assigned to. I struggled with fluency and confidence, especially in reading group, which consisted of sitting around the kidney bean table while each student read a page in turn. Fortunately, I hadRead MorePreprocessing Language Essay767 Words   |  4 Pagesdevelopment team uses at thunder::tech are Sass and Pug (formerly Jade (https://github.com/pugjs/pug/issues/2184)). Sass is a preprocessing language that outputs CSS and Pug is a preprocessing language that outputs HTML. One cool thing you can do with Sass is you can assign something to a variable, such as a color in the below example, and then pass that color to multiple places within your style sheet. (Source: sassmeister.com) What about Pug? What can it do? The example below demonstrates howRead MorePreprocessing Language782 Words   |  4 Pagesand Pug (formerly Jade). Sass is a preprocessing language that outputs CSS and Pug is a preprocessing language that outputs HTML. One cool thing you can do with Sass is you can assign something to a variable, such as a color in the below example, and then pass that color to multiple places within your style sheet. A code example of Sass What about Pug? What can it do? The below example demonstrates how you can write a while loop to generate an unordered list in HTML. A code example of Pug ForRead MoreEssay on Choosing the Best Dog Breed for Your Family1402 Words   |  6 Pagesdeadly. Having a pet dog is something most families do for love, companionship, and to teach responsibility to their children, and according to thebostonchannel.com the top five best-suited dogs for families with children are the Newfoundland, the Pug, the Keeshond, the Golden Retriever, and the Labrador Retriever (Sarah McCurdy). Fifth on the list for top family dog is the Newfoundland. According to Sarah McCurdy, the Newfoundland is what is known as â€Å"The Gentle Giant† and is sometimes called â€Å"Newfs†Read More12 O Clock Boys861 Words   |  4 PagesBaltimore by the same name. The film explores the relationship between the group and the police, who regularly try to stop them from going on their illegal and dangerous rides. Simultaneously, it follows Pug, a 13-year old boy who has a keen interest in becoming part of the 12 O’Clock Boys. Pug is multifaceted; on the one hand, he is shown cursing at authority figures and getting into trouble both in and out of school. On the other hand, he has a keen interest in animals and in becoming a veterinarianRead MoreGenetic Manipulation And Its Effects On Humans1681 Words   |  7 Pagesclosely monitored in order to detect specific genes that they want to portray. The genes that may be desired for breeds, e.g in pugs that would be the dou ble curl tail. These profiles are generated using small plastic chips, these can be diagnostic for up to 50,000 SNPs spaced throughout various genomes. Phenotypes that could possibly be averaged over the offspring of pugs are matched with specific SNP profiles of other animals so that they can mathematically breed the offspring in order for the desirableRead MoreEvaluation Of A Project Feasibility Study For Geotechnical Projects1629 Words   |  7 Pagesadditives to the soil. a) Rotary mixer b) Pug mill c) Motor grader a) Rotary Mixer: Rotary mixer is a large machine which has a huge mixing chamber. Soil and additives are added into it and is allowed to rotate so as the chemicals/additives gets mixed with the soil thoroughly. It is possible to add water and additives into the chamber uniformly so that the mixture has a good proportion of additives in it. It is one of the most economical method of mixing. b) Pug mill: For some types of applications whichRead MoreThe Unlikely Hero1773 Words   |  8 Pageson what to do. He just knows that something has to be done. The odds are usually greatly in favor of the villains and there is much to overcome, both mentally and psychically. My unlikely heroes are Frodo from the Lord of the Rings (Tolkien) and Pug from the Riftwar Saga. (Fiest) Both of these unlikely heroes must overcome great odds to complete quests that are thrust upon them. One, a small hobbit with little knowledge of the world outside of his home in the Shire, the other, a small orphan boyRead MoreVodafone Case Study3346 Words   |  14 Pagesthe same popular pug that has become a brand ambassador for Hutch. ‘Where ever you go, our network follows,’ was the previous slogan with the pug following the child wherever he goes. Now, with Hutchison Essar becoming part of the Vodafone Group, the new campaign had started with Vodafone Essar earmarking Rs. 2.5 billion on the transition from Hutch to Vodafone. The main message of the brand transition exercise: The new Vodafone is the same old Hutch. In the advertisement, the pug sees a new home

Teenage Pregnancy Society s Biggest Problem - 1503 Words

Teenage Pregnancy Teenage Pregnancy is society s biggest problem, there are so many ways to prevent it, also many advices from people and many decisions a teen parent must make in life. It is today s biggest issue because it affects teen parent s future in many results. The three most important things that it affects is education, financial problems, and being a teenage parent. Those three important things are key to each other in order to succeed in life. Teenage Parents are most likely to struggle with these issues and the child will grow up with many different kinds of problems in their life. Most of that will cause poverty and types of drugs too in their future. The first and most important thing†¦show more content†¦That is why thousands of people come to america to live a better life and have a education but in america teenagers rather have a family at a young age and end their education at that point thinking they’re gonna find a way out but can t. Most teenagers come from other countries that don’t speak english to have a education and a bright future so they won’t go back to poverty like in their home country. Even though they really don’t understand english they try really hard to process school and english at the same time. But some of America’s teenagers don’t care if they can speak english and have a education, they rather pay attention to women and have sexual contact and end their education. Education is special value to everyone and people who had ended their education they regret it because without education they got nowhere in life. This is why education is very important and a special opportunity. The second issue that affects the teenage parents is financial problems. Financial problems is the biggest problem in a teenage parent’s life. Everything in life requires money and payments like food,home,medical and other things like that. How will teenage parents earn money if they’re parents at a young age. If they’re at the age of 16-18 then they probably have a 55% percent chance to get a job if they’re still continuing their education. But if they’re not continuing their education and trying to find a job, they’re likely not going to find a job because

The Pearl Summary Free Essays

John Steinbeck (1902-1968), born in Salinas, California, came from a family of moderate means. He worked his way through college at Stanford University but never graduated. In 1925 he went to New York, where he tried for a few years to establish himself as a free-lance writer, but he failed and returned to California. We will write a custom essay sample on The Pearl Summary or any similar topic only for you Order Now After publishing some novels and short stories, Steinbeck first became widely known with Tortilla Flat (1935), a series of humorous stories about Monterey paisanos. Steinbeck’s novels can all be classified as social novels dealing with the economic problems of rural labour, but there is also a streak of worship of the soil in his books, which does not always agree with his matter-of-fact sociological approach. After the rough and earthy humour of Tortilla Flat, he moved on to more serious fiction, often aggressive in its social criticism, to In Dubious Battle (1936), which deals with the strikes of the migratory fruit pickers on California plantations. This was followed by Of Mice and Men (1937), the story of the imbecile giant Lennie, and a series of admirable short stories collected in the volume The Long Valley (1938). In 1939 he published what is considered his best work, The Grapes of Wrath, the story of Oklahoma tenant farmers who, unable to earn a living from the land, moved to California where they became migratory workers. John Steinbeck wrote The Pearl during the time in which he was at the height of his fame. He had completed The Grapes of Wrath, for which he won the Pulitzer Prize for fiction and was renowned and reviled as a subversive, unpatriotic man who threatened the national interest through the socialist themes of his novels. This view of Steinbeck was inconsistent with his soft-spoken nature, but by 1944, when Steinbeck began to write The Pearl, Steinbeck had come to reconcile this aspect of his fame. Steinbeck wrote The Pearl based on his personal convictions, and based the story on the biblical parable of a ? pearl of great price.’ In this story, a jewel for which the merchant trades everything he owns becomes the metaphor for Heaven. Everything in the merchant’s earthly existence, however, becomes worthless when compared to the joys of living with God in Heaven. However, Steinbeck uses the parable as a meditation on the American dream of success. Steinbeck, who himself had risen quickly to prosperity, explores how Kino, the protagonist of The Pearl, deals with his newfound prominence in the community and riches. Steinbeck found a second inspiration for The Pearl in the tale of a young Mexican boy told in Steinbeck’s Sea of Cortez. However, the boy in the original form of the story wished to use the pearl to buy clothing, alcohol and sex. The story contains several similar plot points, including the rapacious dealers and the attacks on the boy to find the pearl, that would recur in the story’s final form. The Pearl derives much of its force from the descriptions of the impoverished lifestyle of the Mexicans of La Paz, the location of the story. The plight of the impoverished is a consistent theme in Steinbeck’s work, including The Grapes of Wrath and Of Mice and Men. Although these novels dealt with white protagonists, Steinbeck turned to the plight of Mexicans for The Pearl based on the 1942 and 1943 Zoot Suit Race Riots in Los Angeles. By the time that Steinbeck wrote The Pearl, he had gained an interest in writing screenplays, and thus wrote the novel in a form suitable for easy adaptation to film. The story has a simple plot structure and an economy of characters, but unlike The Grapes of Wrath, Of Mice and Men, and East of Eden, Steinbeck did not adapt The Pearl. Instead, Steinbeck focused on screenplays written originally for the screen for his subsequent works The Pearl, which takes place in La Paz, Mexico, begins with a description of the seemingly idyllic family life of Kino, his wife Juana and their infant son, Coyotito. Kino watches as Coyotito sleeps, but sees a scorpion crawl down the rope that holds the hanging box where Coyotito lies. Kino attempts to catch the scorpion, but Coyotito bumps the rope and the scorpion falls on him. Although Kino kills the scorpion, it still stings Coyotito. Juana and Kino, accompanied by their neighbors, go to see the local doctor, who refuses to treat Coyotito because Kino cannot pay. Kino and Juana leave the doctors and take Coyotito down near the sea, where Juana uses a seaweed poultice on Coyotito’s shoulder, which is now swollen. Kino dives for oysters from his canoe, attempting to find pearls. He finds a very large oyster which, when Kino opens it, yields an immense pearl. Kino puts back his head and howls, causing the other pearl divers to look up and race toward Kino’s canoe. The news that Kino has found an immense pearl travels fast through La Paz. The doctor who refused to treat Coyotito decides to visit Kino. Kino’s neighbors begin to feel bitter toward him for his good fortune, but neither Kino nor Juana realize this feeling they have engendered. Juan Tomas, the brother of Kino, asks him what he will do with his money, and he envisions getting married to Juana in a church and dressing Coyotito in a yachting cap and sailor suit. He claims that he will send Coyotito to school and buy a rifle for himself. The local priest visits and tells Kino to remember to give thanks and to pray for guidance. The doctor also visits, and although Coyotito seems to be healing, the doctor insists that Coyotito still faces danger and treats him. Kino tells the doctor that he will pay him once he sells his pearl, and the doctor attempts to discern where the pearl is located (Kino has buried it in the corner of his hut). That night, a thief attempts to break into Kino’s hut, but Kino drives him away. Juana tells Kino that the pearl will destroy them, but Kino insists that the pearl is their one chance and that tomorrow they will sell it. Kino’s neighbors wonder what they would do if they had found the pearl, and suggest giving it as a present to the Pope, buying Masses for the souls of his family, and distributing it among the poor of La Paz. Kino goes to sell his pearl, accompanied by his neighbors, but the pearl dealer only offers a thousand pesos when Kino believes that he deserves fifty thousand. Although other dealers inspect the pearl and give similar prices, Kino refuses their offer and decides to go to the capital to sell it there. That night, Kino is attacked by more thieves, and Juana once again reminds Kino that the pearl is evil. However, Kino vows that he will not be cheated, for he is a man. Later that night, Juana attempts to take the pearl and throw it into the ocean, but Kino finds her and beats her for doing so. While outside, a group of men accost Kino and knock the pearl from his hand. Juana watches from a distance, and sees Kino approach her, limping with another man whose throat Kino has slit. Juana finds the pearl, and they decide that they must go away even if the murder was in self-defense. Kino finds that his canoe has been damaged and their house was torn up and the outside set afire. Kino and Juana stay with Juan Tomas and his wife, Apolonia, where they hide for the next day before setting out for the capital that night. Kino and Juana travel that night, and rest during the day. When Kino believes that he is being followed, the two hide and Kino sees several bighorn sheep trackers who pass by him. Kino and Juana escape into the mountains, where Juana and Coyotito hide in the cave while Kino, taking his clothes off so that no one will see his white clothing. The trackers think that they hear something when they hear Coyotito crying, but decide that it is merely a coyote pup. After a tracker shoots in the direction of the cries, Kino attacks the three trackers, killing all three of them. Kino can hear nothing but the cry of death, for he soon realizes that Coyotito is dead from that first shot. Juana and Kino return to La Paz. Kino carries a rifle stolen from the one of the trackers he killed, while Juana carries the dead Coyotito. The two approach the gulf, and Kino, who now sees the image of Coyotito with his head blown off in the pearl, throws it into the ocean. How to cite The Pearl Summary, Papers

Infernowear is a new company Essay Example

Infernowear is a new company Essay Infernowear is a new company run by a self-employed creative designer aiming to producing clothing at reasonable prices aimed at young teenagers who are into the skateboard clothing fashion. As this company has just been set up all orders are phoned through and then written down on any spare paper lying around. At the moment the owner has too much freelance work coming through and is unable to spend the time properly designing and implementing an order system even though he is quite capable. This system will be used to record orders as they are phoned through and also to keep track of the different garments and number in stock. User requirements: Specifically the system should be able to carry out the following procedures. * Store the details of customers and their orders We will write a custom essay sample on Infernowear is a new company specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Infernowear is a new company specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Infernowear is a new company specifically for you FOR ONLY $16.38 $13.9/page Hire Writer * Keep a list of all garments and garment logos * Record and update stock levels automatically after each order has been recorded * Ability to print out shipping labels for each order placed * Ability to expand the product range by adding new types of garment and garment logos to the system * Each logo and garment should have a simple product code that makes identification and inserting into the database easy and fast. * A search option should be included so that stock level and customer orders can be quickly displayed * A variety of data should be printed in reports including shipping labels and the order line. * As personnel details will be stored it is essential that the system is password protected so that it keeps this data safe and complies with the data protection act. Feasibility study: I will now carry out a feasibility study, as it is the first stage of the systems life cycle. After this I will then make a full detailed investigation into the current system and requirements of the new proposed system. The feasibility study will be based on the well know TELOS mnemonic for the five feasibility factors which are explored in depth below. This study covers all potential problem areas that could effectively stop the project from going ahead. It also covers the advantages that this new system would bring to the company after implementation. Technical feasibility: There is nothing too complicated with the proposed system so I am sure that there is no technical reason why this new system cant be built. There is also no problem why the system cant be built in Access so I am confident that I will not have a problem with the technical side of this new solution. Economic feasibility: As this new system is being built for my A level course I will not be charging the owner of Infernowear. As this is the case the benefits of having a well-made order system for free will defiantly out way the costs. Legal feasibility: Appropriate security measures shall be taken against unauthorised access to, or alteration, disclosure or destruction of, the data and against their accidental loss or destruction section 2(1)(d) of the Act This above act was taken from the data protection act; it states that security methods should be used to protect unauthorized access to personal details. As my system will be handling customer details including addresses and phone numbers it is essential that the system is password protected and secure. The data shall be accurate and, where necessary, kept up-to-date section 2(1)(b) of the Act This next snippet from the data protection act states that all data held should be accurate and when necessary be kept up to date. As the Infernowear system will be holding customer details its important that its accurate. To do this validation rules will be introduced to key fields making sure that only numbers can be entered into a telephone number field for example. The act also states that the data held should be kept up to date where necessary. The data will only be updated when a customer makes an order, the telephone operator will ask if the data is up to date and correct. If the company expands it would be necessary to include an operation that would delete customer details after a prolonged inactive period of time where no orders where made. Operational feasibility: This section looks at whether the right work practises and procedural infrastructure is in place to accommodate the new proposed electronic computer system. If not the implementation of this system would cause more problems than it would solve making the company less productive and probable lowing morel due to the newly arisen difficulties. After having a brief look at the current pen and paper work practises used by the owner I have decided that this new system could be implemented and would help to keep the whole operation tidy and all information in one place which is easily accessible and updateable. As the owner and user of this new system is already competent with Access there is no reason why there would be any difficulties with implementation. This section also looks at the probable social repercussions once the system has been installed. As the company consists of one, (a creative freelance designer) I can see no negative side effects of implementing this new proposed system. The only thing that will change is that all orders will be booked using the computer system instead of using pen and paper. This will drastically improve productivity and the speed at which orders are placed, it will also increase reliability, as there is no fileing system at present of order and customer details. Schedule feasibility: The schedule feasibility looks at setting out a time frame for the completion of the proposed system. The deadline given is for a fully functioning system ready for implementation by Easter 2003 including an in depth high quality write up. I see no reason why this system cannot be ready for implementation by the time set out above. This gives me plenty of time to produce a complex fully functioning system as well as a well documented write up. Analysis: Before I can continue I will conduct an initial investigation into the current procedures and work practises so that I can find out exactly what the new proposed data base system has to do. Interview with Company Director Mr B Hull: I conducted an interview with Mr Hull to discover in more detail what the current work practises are and what the new system has to do. I will use this interview method, as I will be able to extract large amounts of information from a single interview. I will not be using questioners because there is only one member of staff and I feel that interviews on the whole will be more productive. Current work practises: Orders: Orders are phoned through to Mr Hull on his own house number, these are then jotted down onto plain A4 paper. Each order consists of a garment type e.g. a hoodie or a T-shit and a logo like the orange Gecko or the flaming heart. After Mr Hull has several orders he contacts his printing suppliers. He places a master order consisting of all individual orders pays them up front and waits for the supplier to produce the order. After this the supplier ships the master order to Mr Hull who then distributes them to the individual customers. Payments: Payments are either made in cash or in cheque form. The cheques are either posted to Mr Hull or hand delivered by the customer, all cash payments are hand delivered. Mr Hull then adds the customers order to the master order and is sent to the supplier, this is explained in the above Order section. There is no record of payment once received except for a hand written note. This obviously needs addressing when designing the system, as strict records need to be kept about receiving payment. Delivery: Once Mr Hull has received the master delivery form the suppliers he then breaks it down into individual orders and manually writes out address labels to go with each order. These are then delivered via the standard postal service or collected by the customer. There is also no record of what has been shipped and to whom. This will also be taken into account when designing the system. Mr Hulls idealistic view of what the system should be able to do: Before I list what Mr Hull wants from the system there are a few new developments that need to be noted. As this system will not be ready much before Easter for implementation Mr Hull would like it to include aspects which arent needed at this point in time, but which will be needed come Easter. Mr Hull would like to have a stockroom in a couple of weeks within which are a quantity of pre-printed garments that are available to the customers. This means that Mr Hull wont have to wait to get a number of orders together to send to the printer. Instead he can do individual orders as they get telephoned through, this speeds up delivery times and keeps things moving. Orders: When customers place an order their details should be taken down including shipping address. Then it should be possible to attach an order or orders consisting of garments and the logos that should be printed on each one to each customer. By the time this system is implemented Mr Hull will have a storeroom of pre-printed garments, there for it is vita that stock levels are recorded and updated when orders are processed. Payment: Payment will take much the same form as before where by a customer is required to send a cheque or cash through the post or deliver it directly to Mr Hull. On the new system a simple yes/no check box will be used to verify that payment has been received. Mr Hull is also looking into making the company strictly a phone order company where the only way to pay for goods is with a credit card e.g. Visa or Switch. If Mr Hull can have a credit card payment system set up before the implementation date of Easter he would stop receiving cheques and cash which will speed up orders again as he does not have to wait for the money or cheques to come through the post. This will only mean that the new data base system will not need to print out invoices for each customer. Delivery: After an order has been inputted into the system an order line will have to be printed so that Mr Hull can compile each customers individual order from the available stock. After each order has been assemble customer-shipping labels will have to be printed by the system as this would save a lot of tedious hand written work. After this the orders will be delivered the same as before via the standard postal service. Before I break this interview down into simple objectives I will first find out what computer system and software Mr Hull has. Because he is also a freelance creative designer I presume that he will have a fairly reasonable spec computer with a good variety of software packages. Current Hardware and software: Mr Hull has a Windows based PC with the following specs: * Windows 98 * AMD 1.4 GHz * 512mb of ram * 60 gigabyte hard drive * Laser colour printer * Other media storage options including Zip drive, CD Rom drives and a CD re-writer. He also has a basic 1.44mb floppy drive. He has many software packages but the ones that need mentioning are: * Word 2000 * Access 2000 * Visual basic 6.0 As I have mentioned before Mr Hull is a competent Access user who does not have the available free time to produce a fully functioning system. His competency with Access means that the system can be quite sophisticated and I wont have to spend as much time making the system user friendly as he will be able to navigate Access with ease. Data flow diagram: The DFD below shows how the new computerised system will take orders and how the data will flow through out the system starting with the customer placing an order and ending with the orders being shipped to the customer. A customer makes and order over the phone, the operator checks the stock levels of the requested items. If the items are available then they are booked out and the operator checks to see whether the customers details are on file. If not they are manually entered and payment is then taken via a credit or debit card. Then the completed order updates the stock level and the order is added to the order line. The order line is then printed along with the shipping labels and this is where the computer system ends. After this the items are manually gathered from the stock and packaged. The shipping labels are then added to each delivery package, which are then posted to the customer. Objectives of the new system: Now that it is clear what the new computerised system has to do I will state the key features of the system below for easy reference and quick reading. * Enable customer details and customer orders to be recorded and easily edited this should also be done in a fast time, faster than a handwritten note * Produce a complete order line of all customer orders so that all required items could be taken from the stock room * Customer shipping labels will also be produced and added to each package * Security features will be introduced to comply with the data protection act like passwords and validity checks Design: Even though I am almost certainly going to use Access 2000 I first must look into other software solution and explain why they are not going to be used. Software choice: After using Excel, a spreadsheet program for other subject coursework assignments I have gained a good knowledge of its advantages and its limitations. It is very good for calculating and carrying mathematical operations on large amounts of data in a very quick time. Unfortunately it does not function as well as a simple data input device as customising sheets and performing validity checks are complicated and slow. This package is not designed for customised application layouts and therefore making the resulting system seem complicated and untidy. Because of the inability to customise individual sheets to a high degree I have decided that I will not use a spreadsheet program as the main backbone to my system. It is also possible to buy off the shelf solutions to this product order system. These packages are complex and contain everything needed to implement straight away. These packages have been written by highly skilled individuals and have been tested and updated using the well know evolutionary model by which improvements are made to solve pervious problem which have been discovered by the vast array of users. These improvements are released in the form of updates and patches. Because this type of package has a very high reliability and a wide tried and tested audience, it would make sense to seriously consider one of these packages in the future if the company expand greatly in the next few years. But as the company is just starting out it would cost a lot of money to purchase an advanced of the shelf system. This is not needed at this current time in the companys life cycle, because of this I will not be recommending spending vast amounts of money on this type of solution. The next type of system that could be used would be a custom made solution. This would most probably be created in Access due to its flexibility in relationship databases and the ability to customise forms and printouts based on queries run past selected data sources. Access 2000 is also currently installed on Mr Hulls system as well as my home computer and the school network. This makes building the system easy as it can be worked on at home in school and even in the final workplace. Because of the outweighed benefits of using a customised database system that can be purpose built to solve the clients needs I will be recommending using this type of solution. Final software solution: After a careful investigation into different software solutions I have decided that the new system will be built using Access 2000. This is because the software package is already available to Mr Hull and myself so no software purchasing is needed. Access also has many advantages over other technical solutions some of these are mentioned above in the software choice section. Database design: Entity-relationship diagram: With in my database solution I will have four entities each joined with the following relationships. Table design: I will have separate tables for each of the above entities being linked by the relationships shown on the previous page. Some of the tables will need input masks to make sure that the data which is inputted is correct, this will also help the system to meet the data protection act of keeping data accurate. Table names: Customers: The customers table will have the following fields: * Customer ID (this will be an auto number) * Contact first name (text form) * Contact last name (text form) * House number (numerical) * Street name (text form) * City (text form) * Postcode (text form) * Country (text form) * Phone number (numerical) * Email address (text form) * Notes (used for attaching notes to customer, could include any complaints) (text form) Clothing: This table will contain the following fields: * Clothing ID (text form) * Units in stock (numerical) * Product name (text form) * Product description (text form) * Unit price (currency) Logos: This table will contain the following fields: * Clothing ID (text form) * Units in stock (numerical) * Product name (text form) * Product description (text form) * Unit price (currency) Orderline: This table will pull together a customer ID number with a clothing ID and a logo ID, the fields are stated below: * Order ID * Customer ID * Clothing ID * Logo ID * Payment received Form design: My database will consist of four forms for data entry and five for navigation, product information and customer information. I will first give a description of the data entry forms with screen shots where necessary. Form name: Customers: This form will be where new customers can be added to the system and where existing customers details can be updated and amended. The input fields on this form will include; Customers names, address, postcode, phone number and email address. There will also be an auto customer ID number assigned to each new customer. Also I would like to insert a memo text box so that any special information about the customer can be logged here, this could include previous complaints and any payment problems. editClothing editLogos: These two forms will enable the user to add different types of garment and logos whenever new designs are produced. This will make updating the system easy and hassle free because you dont have to manually enter the new products into the complicated forms. FrmOrderline: This form will be where all orders are made; it will use a query called qryOrderline that combines the customer, clothing and logo tables. This data will then be displayed in a sub form within the qryOrderline form. After an order has been made it will then be added to the Orderline table. Report design: My system will include four reports, one for printing shipping labels, two for logos and garment labels these will be stuck to the deliveries as they come in from the printer so that each box of products are easily identifiable when looking in the stock room. The other report will be the master order line consisting of all the customer orders so that Mr Hull can take this into the store room and gather all items needed with out needing individual customer order sheets. Report names: LabelCustomer: This report will be based on the query qryOrderline showing each customer who has an order ; with there shipping address. LogoLables: This report will be based on the Logos table giving the user the ability to print out identification labels for labelling the stock. ClothingLables: This report will be based on the Clothing table giving the user the ability to print out labels for identifying the stock. OrderLine: This report will be produced from the query qryOrderline showing all orders with only the customers name and ID; this saves space, paper and ink. Query design: There are two very similar queries used in my database solution. One is used in the Orderline report to show all customer orders that have been paid for, to do this a simple = yes was needed in the criteria box of the payment received field. The other query is used in the form named FrmOrderline, it shows all the orders even if they have not been paid for, so when confirmation of payment comes through the payment received check box can be ticked. To do this the criteria for the payment received box was left empty to show all data. Screen shots of the two queries are also supplied in the appendix section at the end of this document. Macro design: Through out this system there will be many macros, most of these will be focusing on opening and closing forms. Three of these macros will be used to open the reports so what they can be printed. One other macro will be used to simple maximise each from when it is loaded. SQL statements: As I will have to update the stock level after each item has been booked out I will be using some short but complex SQL statements. To do this I will base my SQL code on the pseudo code that I have written below which will be run each time an item is booked out. The pseudo code below is for updating the clothing stock level but is easily modified to update the logos as well. Update table Clothing set field stock levels to = stock levels -1 where field clothing ID = selected clothing ID Menu design: I will be using a menu system for navigation around my database starting with a login screen this will then open up a main option menu. Below is the structure I hope to have in my final system. Performance indicators of the new system: * It should be easy and quick to add a customer to the system taking no longer than 20 seconds for a competent system user. * All orders should be completed with in 30 seconds otherwise the customer will be spending a long time on the phone and the system will not be efficient. * Any one customer should be able to have as many orders as he/she wants * The customer shipping labels should be printable on standard A4 label paper * Payment is made through another system but there must be an option that can be check to show which customers have given correct payment. * The stock level should be updated each time an item is booked out. Test strategy: Now that I have a functioning system it is vita that I thoroughly test each form, report, query, macro and any other code that I have to make sure that any problems are sorted before the system is installed onto Mr Hulls computer system. The parts of my database system that will be tested are: * Each and every form, report, query, macro and all other code as it is created. * Testing each button and rollover under different circumstances e.g. is it possible to close the order form is only half of the order is compete * Tests will be carried out to ensure that improper, invalid and extreme data cannot be entered * Combined module testing in which one aspect of the system is thoroughly tested like creating an order from start to finish or printing out customer shipping labels. * The last type of testing will be to see whether the system meets the end users (Mr Hulls) requirements. Test Plan: I will now carry out a variety of tests on as many menu options as possible without going hugely over my word limit. These test carried out below will check that all operations work properly every time with out fail, if there are any problems I will fix them, and state how, and redo the test to prove that it now works. I will first test the system starting at the login screen and work my way through the different forms and menus testing each as I go. Password test: When the correct password is typed in it should load the main menu form, the correct test password is inferno Test result successful, system does not login if wrong password is typed in. Roll over test (main menu): When the mouse is rolled over a link to another form the link colour changes to make the user aware to which link they are hovering over and to show that the link has go focus. The test will make sure that all link rollovers work. Test successful, as you can see the link with the focus has changed colour. Validity checks: I will now check that irrelevant data cannot be entered into the wrong text field. On my system there are way to many text fields to list each individual test result here. I will show an example of one of these tests below so you can see the result. The test below tests to see whether a letter can be entered into a numerical text box. From the above screen shot you can see that an error message pops up when a letter is wrongly entered into the house number field. The above shows an example of the customer table design, all other table screen shots can be found in the appendix. You may have noticed that the PhoneNumbers data type is text this is because when entering area codes like 0117 with a numerical data type the 0 is remove automatically. Obviously I need to be able to enter full area codes that begin with 0 so I have had to change the data type to text. These are the types of errors that rigours testing can find and iron out. The above screen shot shows the validation input mask used for the PhoneNumber input field. The mask only allows numbers to be entered, this fixes the text data type explained previously. The mask enables a user to type in a phone number with the option of adding area codes if needed and extra digits, the 9 represents optional number input and the 0 are compulsory number input. Other validation techniques and input masks for all other table can be found in the appendix. The above screen shot was taken from the order form. Unfortunately it is possible to change customer details here, this should only happen in the add edit delete customer form. To fix this all field were locked by choosing yes by the locked option in the text field options. Record deletion: When I decide to delete a record I need to make sure that a verification message pops up, this will make sure that any accidental deletions of any field type are very low. The below screen shot show the default Access verification pop up, this will do the job perfectly and needs no altering. Stock level adjustments: When orders are completed the stock levels need to be updated to take account of each booked out item. To do this a SQL statement was used and called from within some VB code. The code I eventually used was: DoCmd.RunSQL UPDATE [Logos] SET [UnitsInStock] = [UnitsInStock]-1 where [logo ID]=' ; LogoID ; The above code works with no problem even though it took a while to get the syntax correct. When you book out an item this code is run and a default Access verification box pops up double-checking that you want the order to go ahead. This is very useful, as I dont have to make my own verification dialogue boxes. Payment received testing: After an order has been placed and the payment has been taken a simple check box by each order line should be checked to show that the customer has paid. If the payment received box is not check the order will not appear on the final master order report. As you can see from the above screen shot only one order line of Simons whole order has been paid for, therefore on the master order line report Simon should only have one entry. After printing out the report it is plane to see that this test is yet another success, the report is in the appendix of the project for all to see. Report testing: The last piece of testing that I will write about is the testing of the reports. To test that these work I will just need to press print on the form (screen shot below) and see if the printouts meet the designated criteria set out in the previous sections. After examining the printed reports I can safely say that they work and all the necessary detail is in place. They could do with some tidying up but these are small problems which if I do not have time to fix I am sure that Mr Hull can change them at his discretion if he so wishes. System maintenance: Once the system has been installed it is vital that there is a structured system maintenance program in place so that any modification or problem fixes can be made. There are three types of system maintenance that are used almost all the time when new systems go live onto clients computers, these are then used throughout the softwares life cycle. A Technical manual will also be written in my spare time but will not be added to this report, as it does not count towards any of the marks. A technical manual will enable other individuals who are competent with Access to gain a quick understanding of how I put the system together and how to change key options. This manual would also include reports of know problems and their possible cause, this would help and system designer to quickly identify the problem and fix it with in a shot time period. Corrective maintenance: This type of maintenance will be used very frequently just after the software has been installed. Corrective maintenance deals with fixing major problems that were not found even though the system was thoroughly tested prior to the final implementation. After Mr Hull installs the system I would be more than willing to come back to his company and attempt to fix any problems that arise even though he is more than capable of fixing them himself. As this system is not built by a highly skilled professional I would expect many problems to arise within the first few weeks of operations. Fixing these problems could take a long time, as I have no one else working for me who could fix the system. The only thing I could do is try my hardest to fix each problem as it arises but keeping on top of all of them would prove hard. Perfective maintenance: This type of system maintenance is also ongoing there are many things with in the project which could be done just the little bit better. These minor updates and fixes can in some cases be very time consuming for the rewards that they reap. Before starting out to fix any problem no matter how small it is vital that the time and costs of fixing the problem dont outweigh the end result. One part of the system that I would like to change is the way orders are booked out. After each item has been booked out you have to click yes on the check pop up box, it would be much easier if all the items were booked out for one customer then a only one single check pop up box appears to make sure that you do want to book out the current selected items. Adaptive maintenance: Adaptive maintenance is concerned with adapting the current system as the needs of the company change. There are two major changes that could happen with Mr Hulls Infernowear Company that would result in the system being adapted. If the company expands it would be necessary to employ extra telephone staff to take orders. If this were to happen the system would have to adapt from a single user station to a multi user environment installed over different types of network. Mr Hull would also like to modify the system slightly in the future so that a similar system could be uploaded onto the Internet so that the customer does not need to phone up instead they can order any item over the Internet. User manual: This manual will give a brief overview of the system and how it works. It will include step-by-step guides for the most communally used tasks. As this software and user manual is purpose written for Mr Hull who is competent with Access I will not have to go into great detail on how to get to the design views on tables so large amounts of data can be entered quickly and other simple tasks. If you are updating from a manual pen and paper system you should hold the SHIFT key while the program loads. This will bypass the main login screen and will allow you to manual enter customer details from your old paper files into the blank customer table. Once you have entered in all the details follow the guide below. When first loading up the program you should be confronted with a password screen like the one below. Enter the password that you have been given when you brought this software and click the login button. You will now be logged onto the main option menu, follow any of the links to the separate forms. If at any time you want to return to the main menu or just shut down the form you are on just press the back out button, top left: If you want to create an order click on the create booking order button this will then bring you to a screen like the one below: To create an order first find a customer using the navigation provided. Then form the sub form choose a type of clothing and a logo via the dropdown combo box. Repeat this as many times as needed to keep adding orders to an individual customer. After each item has been book you will have to click ok to a confirmation pop up box. After payment is taken make sure that the payment received boxes are checked by the side of each order line. To add edit or delete customers and to add edit or delete clothing/logos simple choose the relevant option from the menu and follow the simple onscreen instructions. If you are going to add edit or delete clothing/logos make sure you know what you are doing as any changes cannot be undone. It would make sense to make a backup copy of the database just in case you lose important data. If you want to print any reports click on the print reports option from the main menu. You will now see a selection of reports that you can either preview or print straight way by clicking the appropriate button. The screen you should see is the one below: To exit the system back out to the main menu and press the log out button, this will bring you back to the password screen where the program can then be shut down via the X in the top right hand corner. Evaluation: I will evaluate the system I have made based on the performance criteria outlined earlier in the design section. The first criterion was to be able to enter a customers full details within 20 seconds. After trying and timing my self the best time I have been able to achieve is 18 seconds. This is just within the propose time limit but looking back on it 20 seconds is a very fast time to enter in over 10 lines of details. There is no problem with the system here but its down to the speed of the user. The second performance indicator was to be to make an order within 30 seconds. After timing myself again I have been consistently able to create an order with in 15 seconds, this is very quick and even surprise me. This shows that I have met this performance indicator very well and have succeeded here. The third indicator was for any customer to have more than one order line. This has not been a problem at all, I have made of 50 order lines for one customer and it still let me add more. This performance indicator has been easily met. The next option was to print customer-shipping labels on A4 label paper. I have not been able to test this part of the system, but the report is set up to print on standard A4 labels so I see no reason why it would not work, obviously the label paper would have to match what the system is set up to print. A payment-received option has been added thus only showing orders that have been paid for, on the main master order report. This is a complete success and works with out any glitches or problems. The last performance indicator stat that the stock level should be updateable after each item is booked out. This has eventually been done after a lot of research into SQL and after a lot of time spent getting the syntax just right. It is a small simple piece of code that has fulfilled this last performance criterion. Future enhancements: At this point in time there is no report for printing customer recites, this is quite important but is easily doable and will be completed after Mr Hull gets back from his holiday cruise. Each item could be given a stock location as well as an amount. This would then make sure that if the stock room were to grow the system would already be able to store the individual stock location of any one item. Last but not least it would be a nice idea to include some sort of mail merge so that whenever a letter has to be sent out to all customers it can be automated saving a lot of time manual work. Mr Hull is currently using this system to see whether its the sort of program that can do the tasks he specified earlier in this document. If this system proves to b built to a high standard he will use it until it needs updating or extra more complicated features are needed, at this point he may be forced to invest in an off the shelf package solution. Unfortunately Mr Hull is on holiday and I am unable to contact him and get any further feedback.